The local version of the Broadway hit "Legally Blonde: The Musical" garnered mention in an article that appeared in Wall Street Journal.
Apparently, the musical, which stars Filipino actress Nikki Gil, exemplifies the kind of success being experienced currently by international production companies cashing in on new-found interest for Broadway shows worldwide.According to writer Ellen Gamerman, more and more producers are now discovering that they can “reap huge profits overseas—sometimes even turning a Broadway flop into a foreign hit.”
It is as such, she wrote, that more “American shows are enlisting foreign investors and granting international rights [for their productions] at premium prices.”
Today, Gamerman says, the business continues to expand to include new territories such as Asia, South America, and South Africa. Apart from the mention, the article also bannered a photo of Gil in character.
CREDITS: mb.com.ph
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